When the oriental charm meets the street trend, a collision between aesthetics and functionality is staged. This new Chinese style casual shoe, which combines beauty and strength, has made a strong debut this summer and has become a key role in the wardrobe of urban men.

reshaping classics and defining new Chinese style fashion | urban men's summer wear sharp weapon

bid farewell to the same industrial assembly line appearance, this series of products boldly absorb the essence of traditional Chinese clothing, and apply the soft lines like ink painting to the vamp outline, showing unique oriental philosophy and aesthetic tension.

• break the shackles of inherent thinking: the shoe body adopts antique silk texture sewing technique and combines with three-dimensional sewing technology to show extraordinary texture;
• the color balance technique can be used freely: the interweaving of black and white colors forms a sharp contrast but has no sense of conflict, just like the harmonious coexistence of yin and yang in tai chi;
• all-weather respiratory system blessing: use high-density cotton and linen mixed fabric to create ventilation holes, distribute scientific sweat absorption and moisture removal effect is outstanding.

Not only shoes but also an expression of life attitude

from the initial draft to the final formation, it took 12 modification iterations to achieve a performance jump. the embedded memory foam insole can automatically adjust the pressure distribution curve according to the individual's gait to provide an unparalleled fit feeling.

• technology empowers traditional skills: the midsole is more light and stable when carrying the energy rebound particles developed exclusively.
• the green and sustainable concept is carried out all the time: the substrate is all taken from natural latex extract, which is wear-resistant and anti-aging, while reducing carbon footprint emissions;
• the establishment of humanized size coverage system: provide up to ten gear selection and maximum support to Chinese standard 48 code to meet diversified needs.

How to play with this pair of explosions? Unlock the rules of wearing in three occasions

with its excellent compatibility ability, it can easily control all kinds of clothing categories, whether it is suits or beach shorts, it can reach a delicate balance point, making the whole outfit glow with unexpected charm.

• turn around gracefully on the way to work: match the improved tunic coat with the sleeve to reveal the wrist to add some sexy;
• coffee shop afternoon tea time: white t-shirt khachi linen trousers combination basic style can also give off a strong artistic flavor;
• music festival grass carnival: totem print shirt is open and worn with black slim fit vest inside. the layers are bright and cool.

Why did you choose this casual shoe as a must-buy this summer?

in the context of globalization, when national self-confidence is gradually rising, more and more young people begin to re-examine the value of local culture. this series takes advantage of the east wind to take advantage of the trend and not only retains the foundation of Chinese culture, but also integrates international popular elements to achieve the ideal state of blending ancient and modern.

• the awakening of the identity of the younger generation: data show that more than 60% of the respondents are willing to give priority to commodities with Chinese cultural imprints;
• the lifestyle of de-complexity and simplicity prevails: the single product itself abandons the redundant logo printing, but it makes the viewer pay more attention to the essential quality.
• O2O business model is deeply popularized: online browsing, ordering, and offline store fitting experience has greatly improved decision-making efficiency and satisfaction.

Real User Word of Mouth Witness | What Do They Say?

sales volume has exceeded 100,000 pairs in less than three months after listing, of which the proportion of re-purchases is as high as 23%, which fully proves that the market acceptance is deep and the scope of influence is far wider than expected.

• serial entrepreneur Li always lamented: "in the past, I always took three or four pairs of shoes for different purposes on business trips, but now only this pair is enough to cope with all situations";
• well-known stylist Kiki shared privately: "several artists in my hand have designated to use it as the royal combat boots during the announcement because it is so comfortable";
• Xiao Wang, a representative of college students, said bluntly: "compared with those expensive luxury brands, I think this choice of civilian price high quality is more suitable for myself at this stage."